• We helped reshape how entrepreneurial success is evaluated and measured on a global scale

Endeavor The multiplier effect

Entrepreneurial success is often narrowly defined by growth, profit, and valuation. And when talking about unicorns, everyone shares the same story — how a founder defied the odds and created a valuable business.

Entrepreneurial success is often narrowly defined by grouth, profit, and valuation

Endeavor believes this is only half of the picture

The other half, the most important one, is the ecosystem a founder creates, inspiring, mentoring, and investing in the next generation.

After 25 years of building thriving entrepreneurial communities in emerging and underserved markets, Endeavor has set out to flip the narrative on its head

We started by bringing this concept inside everyone's home through a board game

We've been playing games that encourage greed, competition, and income concentration for almost a century. For one to win, everyone else has to lose.

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Multiplier Effect is the first board game where you collaborate to build an entrepreneurial community and, using your most valuable resources

Capital, time, and connections

The campaign features over 20 real entrepreneurs and their companies

Launched globally through social media, display ads, OLV, an experiential website, a digital NASDAQ billboard in Times Square, a Podcast, and a documentary series.

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Endeavor is partnering with mainstream streaming services to launch a documentary series called: The Multipliers

Next to giants like Tiger Global and SoftBank, Endeavor Catalyst is already one of the most successful early-stage investors in Unicorns outside of the US and China

The People Behind

  • Chief Creative Officer
    Flavio Vidigal
  • Creative Director (Studio)
    Andre Holzmeister
  • Senior Copywriter
    Otávio Mastrogiuseppe
  • Associate Design Director
    Rafael Fernandes
  • Senior Art Director
    Marcelo Coelho
  • Managing Director
    Pedro Vidigal

  • Director of Agency Operations
    Etienne Du Jardin
  • Producer
    Bruno Tristão
  • Social Media Coordinator
    Bianca Gonzaga
  • Production
    Sugarcane Films
  • Digital Development
    W/YOU
  • Web Development
    Renato Gaspar
  • Global Marketing VP
    Silvia Cavalcanti
  • Global Content Strategist
    Lais Grilletti
  • Global Digital Strategist
    Konstantinos Iliopoulos
  • Creative Director
    Dustin Poh

Selected Works

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