Campbell Ewald — Motion Pack
During the C+E rebranding in 2021, the company decided to expand its visual approach and bring it to new heights. They reached out to Studio By Rise with a simple yet exciting mission — take the new brand and company ethos and make it extraordinary. Our team of designers and motion took it a bit way too seriously. The result was three packs of visual systems with a fresh and modern feel.
Kinect type animations blending in seamlessly
with deconstructed photography
Building upon the Kinect animation hype, Studio By Rise decided to mix different design
techniques and motion graphics to bring something unique to an established style.
Kickstarting creativity through a diverse set motion elements
3D logo animations
to add a dimensional spark to the newly modernized brand
We wanted to make the system as simple
as possible for any application, but when it comes to logo vignettes, we decided to
add a bit more depth to the mix.
A complete animated design system that brought
the new brand to life in a modern and unique way
In today's marketing landscape, we must see how a brand behaves
in motion. The more content creation gains territory, the more significant
the need for a system that lends itself in every form.
The People Behind
-
CHIEF CREATIVE OFFICER
FLAVIO VIDIGAL
-
DIRECTOR OF CONTENT & PRODUCTION
ANDRE HOLZMEISTER
-
CREATIVE DIRECTOR
ANDRE POLI
-
DIRECTOR OF CLIENT OPERATIONS
ETIENNE DU JARDIN
-
SENIOR ART DIRECTOR
RAFAEL FERNANDES
-
SENIOR MOTION DESIGNER
EDGAR YAMADA
-
MANAGING DIRECTOR
PEDRO VIDIGAL
-
PRODUCER
MATHEUS NOBRE